Thursday, March 1, 2018

Northwest Missouri Cellular Name Change

Northwest Missouri Cellular...whew, not a very snappy name, eh?  Well, 2 good things have happened.  They have shortened the name to NorthwestCell, bringing to mind green forests and rainy days.  But it's not Seattle, it's Missouri.

The other good news is that when a company goes to the trouble and expense of a name change, it means they are willing to invest in other parts of their operation as well.  NorthwestCell appears to have finally upgraded their entire network to 4G - LTE.  Otherwise, not much else seemed to have changed. They still maintain a large selection of plans that still seem to be a bit overpriced.  Fortunately, their coverage is excellent.

Bravado Wireless of rural Oklahoma changed their name last year and with the change came quite a few improvements in their plan structure.   Customers get excited at something new but if they eventually find the same old tired product, they may feel cheated.  And cheated customers rarely return.   We're hoping that NorthwestCell at least applies a nice new coat of paint to their stores...if they still have any.

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