We spent much time last week trying to find something different to talk about than the Apple iPhone 4S, but there wasn't much. Apple enthusiasts wanted something more, but real wireless customers stood in line to grab the 4S. Unfortunately, iPhone madness is bypassing T-Mobile. Sprint had to sell their soul to add the iPhone to their lineup while T-Mobile is still trying to sell their soul to AT&T.
As the drama for the AT&T/T-Mobile linkup drags on, well into next year, T-Mobile slips behind the competition. Their head office is still acting like the deal is a foregone conclusion, but if they continue to not compete, 'foregone conclusion' moves toward 'self-fulfilling prophecy'. Even we wish we had more to recommend about T-Mobile, other than Prepaid.
AT&T may not be too concerned as their objective appears to be more of eliminating T-Mobile as a competitor than actually taking over their spectrum, but now they should be concerned about taking over fewer customers as well. T-Mobile users with expiring contracts now have no reason not to switch, maybe to Sprint. T-Mobile needs to help keep them home...they just may need those customers.