Wednesday, August 8, 2012

Rating the Small Carriers

As we try to be the champion of the smaller wireless carriers, we have decided to venture onto what may be rather thin ice.  For years we have Rated the top 10 wireless carriers (which has now dwindled to 8) with a numbering system that reflects how well these carriers best fulfill what we believe are our wireless needs.  In past cases our ratings have irritated a few fan boys, but overall, we find people agree with our observations.

Now, as part of our regular review of every wireless carrier in the nation, we have assigned an "MW Rating", a numeric value we will apply as we make our periodic update on each of these carriers.  Using a scale of 1 to 10, 10 being the best, we decided there has to be carriers that rate a "1", and ones that rate a "10".  The absolute number reflects that "X" carrier is better than "Y" our informed opinion.   Over the years we have received complaints about our Reviews, so we expect the number we assign to some of these carriers will once again raise the rankles of those associated with these victims.

Often our view is skewed by incomplete or dated data and that view changes when we are supplied with the right information.  To assign a single number that takes so many different attributes into consideration is a close approximation at best.  We can make a better guess about carriers we are familiar with, and we realize giving a "6" rating to AT&T will be unpopular.  We are still getting stories about AT&T's poor urban coverage, as they continue to suffer through a lack of capacity in major cities.  Even JD Power agrees that Sprint (MW Rating: 7) rates higher than AT&T (MW Rating: 6).  Now we'll also try to compare the best, like Cincinnati Bell (MW Rating: 10) to the Wisconsin's Element Mobile (MW Rating: 3).  Agreed?

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