Friday, January 24, 2014

What's that MetroPCS Store?

Welcome MetroPCS to your neighborhood, who, up until now, has only been in a few large markets.  Now they are opening new stores in cities across the country with little promotion.  MetroPCS is now owned by T-Mobile who has absorbed all of Metro’s wireless spectrum as well expanded the name across the country.

I’m not sure what value the name is outside of their old markets since most of us have never heard of them.  They might as well have named it Pete’s Wireless…it would have had the same recognition value.  You may soon see (or have already seen) the new signs and wonder what do they sell there?  In my brief interviews the top answer is, “Computers”,  as in PC’S.  T-Metro has a lot of work to do in publicizing their brand in these new markets and it needs to be a lot more than sponsoring the latest monster truck jam.

MetroPCS gives users an alternative to the mainstream carriers’ deals by offering a good amount of “Unlimited” data in some simple plans AND a store to back up what they sell, even if it’s just a SIM.  So, even though MetroPCS doesn’t really offer the BEST Smart phone deals, they DO offer a way for us to improve our wireless costs (and maybe our phones) and a place to hang out until the rest of the world figures out what these stores are selling.

1 comment:

Unknown said...

Metro PCS also covers many rural areas here in Northern California.